Hokusai and the Producers: From Tsutaya Jūzaburō to Today

  • Exhibition
  • Advance Notice
Exhibition Handout

Hokusai and the Producers: From Tsutaya Jūzaburō to Today

March 18, 2025(Tue.) - May 25, 2025(Sun.)
Ukiyo-e, as a commercial publication, cannot be made by painters alone. It also requires a publisher who handles everything from planning to sales, and an engraver and a printer who engraves and prints the woodblocks. Especially, the publisher, who was responsible for identifying trends, planning to boost sales, and everything from hiring artists to directing the engravers and printers, was an important figure who was like a general producer of ukiyo-e artists. This exhibition traces how these publishers produced Hokusai and what kind of works they produced. The exhibition will introduce Edo publishers such as Tsutaya Jūzaburō, who was known as the media king of Edo and had his eye on Hokusai's talent from early on, Nishimuraya Yohachi, who made "Thirty-six Views of Mount Fuji" a real hit, and Eirakuya Tōshirō, who published "Sketches by Hokusai", as traditional woodblock prints, contemporary artists inspired by ukiyo-e production, and works by Hokusai. Enjoy the world of producers who support the ukiyo-e industry from Tsutaya Jūzaburō in the Edo period to today.
Term
March 18 - May 25, 2025
*Some exhibits are changed during the term.

1st term: March 18 - April 20, 2025
2nd term: April 22 - May 25, 2025
Open
Tuesday-Sunday
(Except May 7)
Closed
Mondays
(Except May 5)
Hours
9:30-17:30 (last admission 17:00)
Exhibition room
3rd floor Special Exhibition Room
Organizers
Sumida City, The Sumida Hokusai Museum